Text is boring. This is particularly true in the context of people on their phones surfing on the net. Text is so boring that people scroll past the text as quickly as they can until they see some visually appealing picture or video that causes them to pause. Only then will the accompanying picture text or caption be read. Blogposts on wordpress or website articles default to text only when the links are shared, unless extra steps are taken to ensure that a featured image automatically appears when the link is

The digital world is a sharing and collaborative economy. Information is shared and accessed by everyone in different devices all the time. Thus, the need to use the cloud to store and share files of all formats is a must. One of the best free options is - the 15 GB provided free for each google account. This video is a detailed look at how this can cloud sharing can be done well. https://youtu.be/Xmv9fk3ge_c

Facebook pages are easy to set-up. It's slightly more difficult than posting on your Facebook profile. And you can have one page up in less than 3 minutes. But creating awesome pages that really wow audiences and work (create awareness, sell, and all those good stuff) ? That requires good marketing basics and a creative mind. Having a digital expert show you the way to do it at the latest Facebook interface, then that's a real bonus! In this video, Prof. Pam Astillero, Certified Digital Marketer and Google certified for

Promoting your facebook page is both easy and hard. But this video, a step by step demonstration created by Prof. Pam Astillero, a Certified Digital Marketer and Google Certified for Search, Display, Measurement, Shopping and Apps) will definitely help the novice as well as the interemediate Page owner. This video was created by Prof. Pam as the 3rd part of her July 17 lecture to the v85 Digital Marketing class of Prof. Bong De Ungria of the Ateneo Graduate School of Business. https://youtu.be/_MLaHzL-5js Some things DIGITAL about Pam... https://www.pamastillero.com/2017/07/18/digital-introduction/ Pam created this video for

Zoom is one of the most preferred videoconferencing platforms that became mainstream during this pandemic. Aside from making virtual meetings easier, another functionality of Zoom is that it is also one of the easiest, free ways to create a video report. While in a meeting (with others of even by yourself), Just press record and share screen and/or talk. Polish the report by editing it using the free Windows 10 editor or an equivalent. By changing the background photo, you can also communicate your branding while in a Zoom meeting (and

During difficult and uncertain times, we search for real-life stories which can inspire us to persist and be resilient. This is one of them. VR Caballero, President of SCT Corporation and Owner of Vorashe Asian Dining Restaurant, shares his secrets (and challenges) to on-line selling and entrepreneurship to the v85 Digital Marketing class of the Ateneo Graduate School of Business. Here is the original Lazada university feature on VR and SCT Sky Cloud Trading. https://youtu.be/DP8RqKDVSS8 Here is the full video of VR Caballero's talk including the very productive Question

The best things in life are free. And that includes digital? Well almost free, as you still need to use your valuable time to get the benefit. Here are free digital courses, with certification, that can provide you a lot of benefits if you invest the time... https://www.facebookblueprint.com/student/catalog https://learndigital.withgoogle.com/digitalgarage/course/digital-marketing

Do you have a crystal ball that allows you to tell the future? Probably not. But do you have a rear view mirror that allows you to see what just happened and maybe, just maybe give you a hint on what lies ahead. Possible? https://youtu.be/ystdF6jN7hc The rear view mirror (above video) was made in 2016. Here is the same futurist talking about the post-covid world in Redefining Digital Transformation in a post-covid world: Gerd Leonhard Keynote at IEEE #AI IoT Dubai... https://youtu.be/LpOTAcmHYTg

Yes Virginia, times change. What was true when you started reading this, may no longer be true by the end of this post. That is how fast times change. We can't stop change but it will certainly help if we are at least aware of it. Here are stories worth knowing... https://youtu.be/fbcMPGyPr8k This story is so familiar, and yet so different... https://youtu.be/GkHNNPM7pJA This story was a classic 10 years ago, but the updates have not kept up. Still worth knowing... https://youtu.be/u06BXgWbGvA

Wordpress is arguably one of the best blog platforms to use for your first blog. How to create one for free? Watch this... https://youtu.be/vBcsj3LNtxM