BiZ CoACH

While driving 2 hours to work and listening to the audio CD, “Reinvention: How to Make the Rest of Your Life, the Best of Your Life” by Brian Tracy, two anecdotes stood out: These 3 Predictions by Harvard University in 1952 remain true till this day:1. In any industry, more changes will happen in the next year than ever before.2. In any industry, more competition will happen than ever before3. For any industry, more opportunities will come out this year but these will be different from that of last year. Albert Einstein, lecturing

Every single event or experience can " positively contaminate" thousands of others with little effort and with long lasting effect. Here are 4 examples of "event" shouts that remain long after the events are over. Now, that's efficient marketing!  The first 2 liinks were the samples I showed to the students to use as benchmark while the last 2 were the result of students trumping their teacher.Made by the teacher as a sample for the students http://agsbmarketing.web.officelive.com/MarketingForum.aspx/ http://www.contaminationmarketing.com/ Made by students outdoing their teacherhttp://boost2010.webs.com/ http://asmph2010media.wordpress.com/video-gallery/ It's a real treat

Steve Jobs has been unofficially proclaimed by many business experts as 1 of the best presentors in this tech-savy age. In the video, here is what I got as tips for my next board presentation...1. Set the theme2. Outline3. Demonstrate enthusiasm4. Wow your audience5. Sell an experience6. Make numbers meaningful; use analogies7. Paint a picture; Make it visual8. Give a show9. Rehearse, rehearse, rehearse! In 2011, the value of Steve Jobs' communication effectiveness was valued at $6 billion which pushed Apple as the world's most valuable

Strategic Marketing creates opportunities for those who expect and prepare for the inevitable change and wreaks havoc on those who dont. The 21st Century Filipino needs to survive and thrive these disasters of change.In case you missed the class discussion, this slidecast or webinar, has both voice and slides (referred to as webinar). You can choose to let the webinar play on its own pace or you can still click the forward button to go to the slide you want to view. Try it!Strategic Marketing for the

The 4Ps of Marketing has long been widely used to represent a simple summation of the most basic marketing concepts.This 22P Marketing Stethoscope represents a paradigm shift in  marketing analysis and provides a systematic approach to tackling today's marketing challenges. Just as a doctor uses a stethoscope to initially diagnose a patient, this simple tool helps in getting to the heart of the problem.22P Marketing Stethoscope View more presentations from Remigio Joseph DeUngria Developed by Prof. Remigio Joseph (Bong) De Ungria for Marketing Management classes in the Ateneo Graduate

The SPADER model is a systematic technique used for solving any case. Easy to remember and use! Marketing Case Analysis using SPADER approach View more presentations from Remigio Joseph DeUngria Here's the SPADER model applied to lighting products. Prof. Remigio De Ungria Lecture Sample Spade Approach Used For Conversion To CFLs View more presentations from Remigio Joseph DeUngria Finally, cases seem easier with this SPADER model.

How do you review for the midterm exams?Concept by concept. Chapter by Chapter.What may seem to be a gargantuan task is made easy by this assignment.No need to reinvent the wheel. Build on what has been done, on what is readily available.A famous teacher once remarked- my objective during the term is to help the students learn the answers to the questions.One of the differentiating advantages of the Vcoach Hypermarketing class is that midterm exams are objective, multiple-choice questions made by the students, for students, and posted on-line before the

In recent years, I have skipped the use of group marketing plans in favor of individual plans since I knew how many typical groups work- the work is subdivided, 3 or more meetings are wasted deciding on what to do and waiting for other members to do some work, and then just before the deadline- 1 or 2 of the 5 group members suddenly decide to take charge and finish the work. The 3 other members coast along and agree and get the same grade. A lot of wasted

I am a Certified Digital Marketer, CDM - shouted the embroidery on the sleek white jacket that I received last Jan. 20, 2011 as one of 18 CDM graduates of the 1st batch of the Ateneo- IMMAP (Internet Marketing and Mobile Association of the Philippines). While this technically means I completed the 11 modules of the Digital Marketing diploma program (2009 to 2010) it means so much more...The CDM program included 11 modules covering marketing using Mobile, Email, Websites, Blogs, Search Engines, Social Networks, Virtual Communities as part of an

The question is not- "Why did I fail?"Question is definitely not- "Am I going to get up?"The only question for my life is "Am I going to finish strong?" Because the only answer to that right question is, "I am going to find the strength, I am going to get up, no matter what."Bong De Ungria