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Marketing

Planning Your Races and Runs in 2024.

One of my running coaches, astonished by my almost weekly races in 2016 and 2017, asked me- Do you train to race? or Do you race to train? If you look at my medal cabinet, then you know the answer to this... The context of "race" is joining a public running event that is set on a specific venue and date, and of course- a fee. In my early days of running in 2016, I used races to train. For example, I joined a 10km race to train for a 16k; I

Hero to Hero. Story to Story. Moment to Moment

In less than 12 hours, I will begin my last Unreasonable Mental Challenge for 2023. It is the 50 km ultra from Calamba to Sta. Cruz, Laguna. This annual ultramarathon race derives its inspiration from our national hero, Jose P. Rizal, which is why it starts in his birthtown. The race ends in Sta. Cruz, Laguna sports complex, where the tallest Rizal monument is, built for the 2014 Palarong Pambansa, depicting Rizal as a sportsman. The ultra event, organized by Run Mania, has common elements from the 3 previous ultras

ReINVENT YOU in 24: Transformational Leadership Training

Make 2024 the year you, your family and your business achieve BREAKTHROUGH and REINVENTION! Transform your language and Create the Life and Business You Want and Dream of.  DON'T MISS OUT!  Limited Time Offer: Transform your leadership journey with our Foundations for Transformational Leadership training this November 15-17, 2024. Last few slots remaining! Register now and unlock your full potential with Reinvent International at bit.ly/REINVENT1 : November 15-17, 2024: St. Francis Square, Mandaluyong City  And achieve this in only 24 hours! Do this in this Experience of a lifetime- ReINVENT One Here is a sneak peak of how

Icebergs: It’s Not What It Seems

Marketing's operating definition includes: "Creating, Communicating and Delivering the Value"... This is a sincere, and necessary effort to communicate the value of the course design which is based on the latest best-practices on adult course design. The best practices didnt mention to communicate the value, and this may result to unnecessary pain or fear. Also, some students get easily bored when the admin stuff is being discussed because they want to go to the content right away. The result? Please watch this video to help see you go beyond what you

The Social Media Case of Gilas Coach Chot Reyes- A Tale of Two Eras. Puso!

Many things have been said about the unfortunate saga of Coach Vincent "Chot" Reyes and the GILAS team during this 2023 FIBA World Cup. The irony is that after the emotional outbursts die down, Coach Chot and Gilas performed statistically better than the Gilas Teams of 2019 and 2014. There are 2 main differences that amplified the outcry of a noisy minority- (1) This time we were the hosts and the expectation and pressure to perform was much higher especially with NBA 6th man of the year, Jordan Clarkson (2) The social

Best Ever Marketing Classes

After leading and coaching 97 Classes, mostly Marketing and Digital Marketing Classes at the Ateneo Graduate School of Business I know each class is very different from the other. While the subject matter and the syllabus is essentially the same, the diversity in the individual student' passion and the collective pride to excel is as wide as the Grand Canyon. Every once in a while, something clicks and almost everyone seems to be working towards making theirs, the best class ever. As I look back to 2020 classes such CLDH' 's v78

Life’s True Treasures: Harnessing Health, Wealth, and Happiness the ZYXW Way

Discover Life's True Treasures with the transformative ZYXW way. Unravel the intertwined paths to physical vitality, financial prosperity, and heart-felt happiness. https://youtu.be/eQYZA2VVcDQ Frpm video "ZYXW: 8 Secrets of Health, Wealth, and Happiness" the interconnectedness of the three pivotal life pillars is emphasized. Here is a ZYXW framework summary: Z (Desired Outcome. Must Achieve Objective. Non Negotiable Goal) Achieve a holistic state of well-being that encompasses health, wealth, and happiness, now! Build a life where one's physical, financial, and emotional states are in harmonious balance. Y (Reasons Why The Z is Important. Why you believe that you

Unlocking Morning Miracles: Hal Elrod’s Guide to Transforming Your Life Before 8AM

Dive deep into Hal Elrod’s "The Miracle Morning" approach. Discover how structured morning rituals can catalyze holistic transformations in every aspect of life. Here's a ZYXW framework summary for "The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)" by Hal Elrod: Z (Desired Outcome. Must Achieve Objective. Non Negotiable Goal) Transcend previous limitations and create the life you desire by dedicating time each morning to personal development and growth. Maximize potential by embracing a morning routine that sets the tone for the rest of the day. Y (Reasons Why The Z

The ‘Eat That Frog!’ Phenomenon: Starting Your Day with a Win

Change how you approach tasks with Brian Tracy's impactful strategies. Identify and conquer your 'frogs' daily to ensure consistent progress and heightened motivation. Here's a summary of "Eat That Frog!" by Brian Tracy using the ZYXW framework: Z (Desired Outcome. Must Achieve Objective. Non Negotiable Goal) Overcome procrastination and enhance productivity to achieve more in less time. Accomplish the most critical tasks first to drive significant results. Y (Reasons Why The Z is Important. Why you believe that you can achieve the Z) Time is a limited resource; optimizing its use leads to greater personal and