January 2008Completed teaching 2 subjects for the Accelerated Carthage Education (ACE) Program in Carthage College, Kenosha, Wisconsin.The 2 subjects were: Sales Force Management and Consumer Behavior (and how it is used for Marketing Strategy Decisions.) Over-all the subjects involved 20 hours of in-class lectures, tests & videos and up to 100 hours of assignments, projects and cases. By the end of the classes, students had a better understanding of the role, importance and challenges of understanding consumers, designing effective marketing strategies and implementing successful sales programs that drive revenue, win

Ateneo de Manila University, the country's leading Jesuit university, was where 1,200 students discovered and developed their personal brands (brands with their name on it) in a "required core curriculum" class called Marketing Management.Ateneo was where I had the unique opportunity to leverage my full-time marketing profession during the day to enhance my teaching of marketing management at night for 3 years (1994 to 1997) at the Loyola Campus and at the Center for Continuing Education and for 10 years at the Graduate School of Business (1997 to 2007). I

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