Stats: 2Million views, 19min video

From the Ted Talks Website:

“The filmmaker shares ways to explore the impact of corporate sponsorship on society.

With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship. (And yes, onstage naming rights for this talk were sponsored too. By whom and for how much? He’ll tell you.)

This talk was presented at an official TED conference (March 2011), and was featured by Ted Talks editors on the home page.

Morgan Spurlock makes documentary film and TV that is personal, political — and, above all, deeply empathetic.”