Develop and Reinvent Your Personal Brand
Now you know you are a brand- a personal brand with your name on it. And to you and your loved ones, you are the most important brand in the world.Want to be a great brand that stands out from the rest?The following case study shows the steps to develop and reinvent your personal brand.At the very minimum, you should have an original brand logo. Think of the greatest brands in the world: Apple, Google, Nike- what do they all have? A brand logo! The logo should mean something
Marketing 101: I Love Marketing Relaunched!
Do you think you know 21st century marketing? Take this on-line pre-test, for free and find out. Click:https://testmoz.com/108389Be sure to use your real name when you take the test as this also serves as proof of your attendance and class participation. If you use a wrong name, then you can take the test again.If you answer all 5 questions correctly, then you are indeed a marketing expert already. However, if you scored less than 3, then reading the following on-line lecture will help you become a marketing master!This 21st century
Digitize or Die?
Facebook, twitter, iphone, internet, GPS, email- where were you in my youth? If only...But on second thought, all's well that ends well. But if you were then during the first Christmas, this could have been the story... Still hesitating to be part of the whole new world of digital... Resting in your comfort zone of bricks and mortars? Watch this! Hypermarketing2 Students: After watching this video, what did you realize about our digital world (try to answer in 10 to 50 words) in a comment box by clicking on this
One Word = Four Years
What a difference 1 clear message makes... In this case, 1 word. Marketers call it many names- USP, differentiator, brand DNA.Below are screenshots from the official websites the day after the election. The prize? 4 more years...
Take, Lord, Receive: Prayers and Songs That Inspire
There are many ways to pray and praise...For the AGSB MBA student, what can be better than a prayer by St. Ignatius of Loyola with music and lyrics and visuals... What's the difference vs. this version? Compare with this? This is the version linked to the Ignatian site... http://ignatianspirituality.com/ignatian-prayer/prayers-by-st-ignatius-and-others/ Here's the original prayer... Suscipe St. Ignatius of LoyolaTake, Lord, and receive all my liberty,my memory, my understanding,and my entire will,All I have and call my own.You have
Steve Jobs, Bill Gates and Will Ferrell- Learn from the StorySeller, the Businessman and the Comedian
Will Ferrell, Bill Gates and Steve Jobs have a few things in common: male, fame, wealth, college drop-outs and commencement speakers to Harvard (Will and Bill) and Stanford (Steve) How did they perform? More importantly what can we learn from them? What type of communicator are you now? Are you a Steve, Bill or Will? What type of communicator do you want to be? Steve, Bill or Will? Why? https://youtu.be/1i9kcBHX2Nw Steve Jobs. The Story Seller. 6.3M views since March 2017. 14 minutes. https://youtu.be/KMEe2ni92rQ Bill Gates. The Businessman. 1.1 M views since Dec 2018. 26 minutes https://www.youtube.com/watch?v=yizq7R0r7iQ Will
QWERTY: Find the Effective Difference
Often, it takes just a few steps to go from ordinary to great and a few more steps to oblivion. These are 2 variations of the same commercial.This first one, a 30 seconder, was creative but was understood by just a few. This 2nd original and longer 1 minute version, makes it easy to decode the sender's message The 3rd version, which is the most used, which is still playing until today starts with the 40th second of the 2nd, original version. Did
It’s Easier with Templates
Templates help simplify student work by taking out the hassle in formatting, allowing the student to focus on content.Templates also demonstrate key concepts which may be required in class.Nice to have when its available, but should not be an issue if it isn't.Here's a general template for Hypermarketing2 classes of Vcoach Bong De Ungria which students can download from slideshare. Just click on the file and look for the download tab somewhere...Downloadable Template for the hypermarketing2 assignments View more PowerPoint from Remigio Joseph DeUngria Considering creating your blog? It's easy.
Break Away: Ordinary People Dong Extraordinary Things
What is common among the people in this list... Albert Einstein, Helen Keller, Steve Jobs, Mother Teresa They were ordinary people doing extraordinary things in their life. Why not join this list?
Inception 4D: Bringing Ideas to Life
Great writers can sum profound realities in a few words... "Nothing is stronger than an idea whose time has come." - Victor Hugo "If you can conceive it, then you can achieve it..." - Napoleon Hill But say essentially the same ideas in 4 dimensions: 1 text, 2 sound, 3 visual and 4 a moving, memorable storyline, it becomes really powerful: http://www.youtube.com/watch?v=oy09m76bvBgThe author/designer of this video claims it took him 50 hours to create this 1 min kinetic typograhy but I say it was worth it... There is