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Marketing

Kenneth Blanchard on Achieving Personal Excellence: An Exercise on 20 Things You Love Doing

While driving 5 hours to and from Carmona, Cavite today, I was listening to an audio lecture by Dr. Kenneth Blanchard, co-author of the best-selling book: The One Minute Manager, on personal excellence. One of the things that he shared was this exercise:Think of 20 things you love doing, more than anything in the world. Is it being with your kids? Playing tennis? Surfing the net? Date with your wife?Put a peso mark beside each thing that costs money to do.Then, for each of the 20 things, put a date which represents the last

A Father’s Letter to His Son- A Recollection Assignment

Dearest Jeric,You are God's gift and blessing. I do not know why or what I did to deserve such a wonderful gift from God. And I am forever thankful to God for his gift of you becoming my son.I love you- no matter what you do or don't do. And this has been, is now, and will always be. Remember always what I said when I was still tutoring you- ok lang magkamali. If I, like any other parent, seem over-protective or strict at times, it is because you still benefit

Tell and Show 2.0: A Creative Exercise for Understanding and Explaining Marketing Concepts

I love marketing visual model 2.0 with Show and Tell examplesView more presentations from Remigio Joseph DeUngria.This marketing exercise directs the student to explain marketing concepts using local, relevant examples.The alternative? Explain a concept with more concepts and text... This has proven to be ineffective.Hypermarketing Students: Kotler’s original powerpoint files can be found on Facebook at Hyper2 Onlinehttps://www.facebook.com/groups/v59agsb/files/However, you have to join the group first before you can see the files…You will be reporting on your assigned chapter. To make it easy and totally random, your class number is your chapter

Prodigal Father vs. Prodigal Son- A New Paradigm

During this week's homily, our parish priest explained that prodigal has 2 different meanings: first, is recklessly wasteful which is why this is apt for the well known Parable of the Prodigal Son. The second meaning refers to boundless, lavish, profuse, giving or given in abundance which brings his view that the action of the father to unconditionally accept the return of his errant son is also an act that makes him the Prodigal Father.And so for this Lenten Season for reflection and reconciliation, arent we both prodigal sons and

Why the Manny Pacquiao Brand Brings Home the Money

"Why do I fight?Because it is a God's will." - Manny Pacquaio"And wherever Manny goes, in the boxing ring, in congress, in singing, in serving... Manny is a fighter." - http://mannypacquiaomovie.com/Why?He chose to fight than be a victim of circumstance or environment.That in a nutshell is what drives Manny.Manny the movie: #inspiring #mustseetwice #twothumbsup #labanpilipinas #believe- Bong De Ungria, March 15 2014Here is the movie trailer... ---------------Nov. 2010 PostThat Manny Pacquiao won over Joshus Clottey is not that difficult to answer to even an occasional boxing fan.  Nor will it be something

HyperMarketing 2.0: Highly Personal, High Performance Marketing for the Brand Called You

Hypermarketing 2.0 represents Highly Personal, High Performance Marketing for the Brand Called You and for the Company You Belong To, a new paradigm that I developed. The 2.0 suffix - denotes the next and higher level of marketing, aside from being a direct reference to the 2 hypers- highly personal and high performance. The other significance of the 2.0 is that it represents personal and corporate marketing.  I propose that the concept is really new: if you google "hypermarketing", there are "no search results" in any on-line dictionary or wiki

Marketing to the 28 Million On-line Pinoys: Engagement not Interruption

These are picture highlights of the 19th Ateneo Graduate School of Business (AGSB) Marketing forum held last Feb. 26, 2010 at the APS Amphitheater. Theme was: "Understanding and Measuring Customer Satisfaction: On-Line and Of Cars" with Dr. Donald Patrick L. Lim, President & CEO of Yehey.com and Mr. Brian Walters, Vice President (Europe) of JD Powers and Associates as featured speakers.Let's understand why the on-line Pinoy ranks among the world's best- and how we can directly and profitably engage them with our brands.19th Ateneo Marketing Forum On Online Customer Satisfaction View more