There were 2 excellent shoe salesmen who were very good friends but who were as different from one another as night and day.Let's call the first salesman as The Pessimist and the other salesman as The Optimist.When they went down from the plane to a third world country for the first time, the Pessimist was exasperated for he saw thousands of people with no shoes. What misfortune he exclaimed: "These people don't know a shoe even if it hit them right between their eyes. How can i possibly sell to

Many years ago, in a land not so far away, money was not yet invented. To transact, people used cows.It was also during that period when it was still common tradition to pay a father for the amount he spent to rear up a daughter. It was not called dowry yet but it was pretty close except for the cows used as payment.So in this story, there was a man with 3 daughters who were of the marrying age. The old man said that since his eldest daughter was

Voltes V is 1 of the few things I remember about my childhood. I was surprised that this cartoon was successfully used for a board-level business presentation without being criticized. After that, I realized that the analogy can be extended to teams and individuals at different stages of their drive towards vision-driven consistent achievement (Vcoach) in highly personal, high performance (hyper2) situations. Where this analogy can be applied:1. Individual, high performance, highly personal marketing plans (hypermarketing2.0)2. Underperforming teams which need to level up and improve teamwork3. High performing

Guess what the product really is?

Grab your handkerchief before you play this video...

Someone shared this on youtube. Another shared this on facebook. Many might see some meaning which makes sense to them.

During the inception marketing forum (http://inceptionmarketingforum.blogspot.com/)held at the AGSB, Jonah De Lumen, Gawad Kalinga's advocacy and marketing director, shared this video about Tuntoy, and how his family had 5 ways to cope with hunger.

Shown during the last Claretian Father and Son recollection activity.

Once upon a time...

While driving 5 hours to and from Carmona, Cavite today, I was listening to an audio lecture by Dr. Kenneth Blanchard, co-author of the best-selling book: The One Minute Manager, on personal excellence. One of the things that he shared was this exercise:Think of 20 things you love doing, more than anything in the world. Is it being with your kids? Playing tennis? Surfing the net? Date with your wife?Put a peso mark beside each thing that costs money to do.Then, for each of the 20 things, put a date which represents the last