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Management by Objectives.

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Something we heard a long, long time ago. Familiar but seldom practiced in the management world.
Back to Basics or ABC or 101 is also a common management rah-rah. But ever heard of ZYX?

Z. Start With the End in Mind
Y. Why is Z important and a must?
X. How to get there…

Leaders think ZYX while followers still think ABC.

Are you ready to be a leader?

Watch this! (An on-line class session with MBA students taking the Marketing Management class of VCoach Bong last May 14 2020. Recorded via Zoom.)