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Bong De Ungria

Vision Driven Coach, Igniter, Transformer at the Ateneo Graduate School of Business

How To Be Happy @ Work and @ Home

"How To Be Happy At Work and At Home" is based on this article http://www.inc.com/geoffrey-james/how-to-be-happy-at-work.html Then, the ideas were re-engineered and shared with our Sales Team: How To Be Happy At Work and At Home View more PowerPoint from Remigio Joseph DeUngria But these ideas work for everyone, everytime!

In Search Of Tipping Points for 2012

Earlier today, I was listening to Malcolm Gladwell's audiobook, Tipping Point: How Little Things Make a Big Difference. Coming smack right into the new year, I couldn;t help but try to personalize what tipping points can be in my life for 2012 and beyond.For a tennis match, this could be the pivotal single point during 3 gruelling hours of playing where the ball just grazes the line, whereas half an inch more it would have been out. Remember Novak Djokovic's go-for-broke-I-don't-care-if-lose forehand stroke at match point vs. Roger Federer in the

Reinvention: Questions and Answers

While driving 2 hours to work and listening to the audio CD, “Reinvention: How to Make the Rest of Your Life, the Best of Your Life” by Brian Tracy, two anecdotes stood out: These 3 Predictions by Harvard University in 1952 remain true till this day:1. In any industry, more changes will happen in the next year than ever before.2. In any industry, more competition will happen than ever before3. For any industry, more opportunities will come out this year but these will be different from that of last year. Albert Einstein, lecturing

Survive and Thrive Disasters of Change Through Strategic Marketing

Strategic Marketing creates opportunities for those who expect and prepare for the inevitable change and wreaks havoc on those who dont. The 21st Century Filipino needs to survive and thrive these disasters of change.In case you missed the class discussion, this slidecast or webinar, has both voice and slides (referred to as webinar). You can choose to let the webinar play on its own pace or you can still click the forward button to go to the slide you want to view. Try it!Strategic Marketing for the

Case Analysis

The SPADER model is a systematic technique used for solving any case. Easy to remember and use! Marketing Case Analysis using SPADER approach View more presentations from Remigio Joseph DeUngria Here's the SPADER model applied to lighting products. Prof. Remigio De Ungria Lecture Sample Spade Approach Used For Conversion To CFLs View more presentations from Remigio Joseph DeUngria Finally, cases seem easier with this SPADER model.

Learn Marketing Concepts by Asking Better Questions

How do you review for the midterm exams?Concept by concept. Chapter by Chapter.What may seem to be a gargantuan task is made easy by this assignment.No need to reinvent the wheel. Build on what has been done, on what is readily available.A famous teacher once remarked- my objective during the term is to help the students learn the answers to the questions.One of the differentiating advantages of the Vcoach Hypermarketing class is that midterm exams are objective, multiple-choice questions made by the students, for students, and posted on-line before the

Learning from Student Group and Individual Executions of the 10 Step Marketing Plan

In recent years, I have skipped the use of group marketing plans in favor of individual plans since I knew how many typical groups work- the work is subdivided, 3 or more meetings are wasted deciding on what to do and waiting for other members to do some work, and then just before the deadline- 1 or 2 of the 5 group members suddenly decide to take charge and finish the work. The 3 other members coast along and agree and get the same grade. A lot of wasted

Digital is Changing the Game

I am a Certified Digital Marketer, CDM - shouted the embroidery on the sleek white jacket that I received last Jan. 20, 2011 as one of 18 CDM graduates of the 1st batch of the Ateneo- IMMAP (Internet Marketing and Mobile Association of the Philippines). While this technically means I completed the 11 modules of the Digital Marketing diploma program (2009 to 2010) it means so much more...The CDM program included 11 modules covering marketing using Mobile, Email, Websites, Blogs, Search Engines, Social Networks, Virtual Communities as part of an