Bong De Ungria is an OMG Operations and Marketing Guru.

Engr Bong’s Operations expertise is derived from being a licensed chemical engineer (UP, 1986) and mechanical engineer (UP,1988) and leading manufacturing facilities for Unilever (food and soap) and Moldex Products (PVC pipes). He also headed national and regional operations for ACE Hardware stores, Citistores department stores, Waltermart malls and supermarkets and CEMEX cement and concrete.

Prof De Ungria’s Marketing know-how was strengthened by his MBA (Ateneo, 1994) and 2 Post Graduate Marketing Diplomas: Marketing Communications from DLSU-CSB in 2002 and Certified Digital Marketing from the Ateneo CCE in 2011. He directed marketing for Unilever foods group, Seaoil Lubricants, Cocochem oleochemicals (Asia Pacific), Philips Lighting and Citistores. He also received scholarships to attend 4 courses at the AIM (Marketing Strategy, Entrepreneurial Marketing and 2 Management Development Programs).

Prof. De Ungria is on his 30th year of teaching at the Ateneo where he has led marketing, strategic marketing, digital marketing classes mostly at the MBA programs at the Ateneo Graduate School of Business. He has also taught similar subjects in 3 other schools: DLSU College of Business, UP Virata School of Business and Kenosha College (US).

Coach Z Bong De Ungria, has led a triple life of 75 years…

Why is Coach Z an OMG? Watch the YouTube video to get insights on where I have developed my expertise and what I can do for your organization.

2023 and the Post Pandemic World is a VUCA challenge. Everyone needs to TransFORM to thrive and survive. Here is an Old Guard like me, battle hardened for more than 30 years, capable of enabling your organization to reach greater heights, outmaneuvering, outperformaing and outlasting your competition. Do you want to be Top Gun? Learn from Maverick!

http://gsb.ateneo.edu/faculty-members/remigio-joseph-a-de-ungria-jr-mba/

Professor Remigio Joseph A. De Ungria Jr., ChE, ME, MBA, CDM is currently the Managing Director for the TransFORMe Business Unit of WB Advisory Asia. Since 1997, he has been a value member of the Strategy and Marketing Cluster of the AGSB. He is a Transformer, StorySeller and Vision-Driven Coach.

Prof. De Ungria’s industry experience includes leadership roles as SAVP for Operations @ Ace Hardware Philippines, Senior Vice President and Business Unit Head of Citistores, Inc., Chief Operating Officer of Moldex Products, Country Marketing Manager of Philips Electronics and Lighting, AVP of Waltermart Supermarkets and Community Malls, Marketing, Commercial and Technical Manager of Apo Cement and Product Group Manager of Unilever Philippines.

He has more than 3 decades of simultaneous engagement with industry (by day) and academe (at night or weekends as Professor of the Ateneo de Manila University from 1994 to 1997 and with the Ateneo Graduate School of Business since 1997). He has also taught Marketing, Sales and Digital Marketing at the University of the Philippines’ Virata School of Business, De La Salle University, Development Academy of the Philippines and Carthage College in the US.

Engr. De Ungria has relevant, hands-on experience as a professional manager, as a street-smart entrepreneur, as head of his own company, and as a management consultant.

VCoach Bong is a lifelong learner. After completing his Chemical and Mechanical Engineering degrees from UP in 1986 and 1988 respectively, he completed his MBA degree from the Ateneo Graduate School of Business in 1994, his Marketing Communications degree from DLSU in 2002 and his Certified Digital Marketing degree from IMMAP- Ateneo in 2011. He has also been sent by his companies to international trainings in the US, Mexico, Singapore, Indonesia and to specialized AIM programs on management development and marketing.

After earning his professional board licenses as a Chemical and Mechanical Engineer, he started his professional career as the only Technical Management Trainee selected in 1988 by Unilever Philippines. He has been directly responsible for the technical operations of an Oil Refinery, a Sulphonation Plant, a Ready Mixed Concrete Batching Plant and a PVC and PE Pipes and Films Factory . He has also directed and supported the store operations of retail establishments from Luzon to Mindanao.

For more info

https://www.linkedin.com/in/josephdeungria

http://www.wbadvisoryasia.com/advisors

One More Thing, in the age of 18 second Tiktok videos, here is Coach Z and TransFORMe