One of the most “Amazing” Business (and Marketing) Successes is the story of Amazon and Jeff Bezos. The 2 hour documentary attempts to show multiple dimensions, and in doing so- reveals possible ethical dilemnas which are worth exploring.
The intro already mentions 3 concerns:
- Humans increasingly being treated as robots (with questionable safety practices)
2. Tools are not perfect but already being used
3. Need to break-up since Amazon has become so big and dominate
A little further on the video, more questions are raised that have 2 sides to it.
- Having a long term view. Lose money now, to buy market share then become
2. Offering freebies that competitors cannot match
3. Disrupting old business practices with new ways of doing things.
Not surprisingly, Amazon is a case study that is discussed in many business schools… Here is Harvard’s business case about it.
How Profitable is Amazon?
Here is one view from Statista:
https://www.statista.com/statistics/266288/annual-et-income-of-amazoncom/
Here is another view:
https://dazeinfo.com/2019/11/06/amazon-net-income-by-year-graphfarm/
A more complete picture with revenue included:
https://dazeinfo.com/2019/11/06/amazon-revenue-vs-net-income-by-year-graphfarm/
