Experts on Pricing say:“Lowering prices is easy. Being able to afford to lower prices is hard.” — Jeff Bezos“Pricing is the only element in the marketing mix that produces revenue; the other elements produce costs.” — Phillip Kotler“The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.” — Seth Godin And the expert from up above showed me this: Today is the time to Learn. Today, Feb. 5, Monday is a milestone because of multiple firsts and the 3