Brand name, brand logo, brand unique selling proposition (USP), vision and slogan are a must for brands that want to be leaders.For personal brands like yours and mine, we have no choice as to the brand name- these are the names we were given by our parents. But the logo, USP, vision and slogan are elements that we are in full control of.This has to be the most creative assignment one can have in Marketing Management. Do it well and you will definitely be your world's most important brand, soon.Sample:Brand

Facebook, twitter, iphone, internet, GPS, email- where were you in my youth? If only...But on second thought, all's well that ends well. But if you were then during the first Christmas, this could have been the story...

For more info about Prof. Bong De Ungria's advocacies and programs, pls. click on the links below.Prof. Remigio Joseph De Ungria - WikiPilipinas: The Hip 'n Free Philippine Encyclopedia